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Law firms are always seeking leads. And to attract a strong mixture of leads, attorney marketing should be focusing on a mixture of both inbound and outbound marketing techniques. This includes [...]

Legal search engine Lexis Nexis released a landmark study in September 2012. With bold claims that online attorney marketing reached 57% of people looking for an attorney, this study caught the [...]

Every few months or so, you start to see the attorney marketing fail pictures and videos circulate around the internet.  In fact, we’re quite fond of watching some of these videos ourselves.  Any [...]

2013 is fast approaching- do you still pursue the same old marketing techniques?  If you’re pursuing old strategies and using old techniques, you may be missing out on opportunities.  We know, [...]

If you’re like many Americans, you’ve got multiple mobile devices from a smart phone to a tablet.  Ever consider that if your law firm’s site isn’t optimized for mobile that you may be turning [...]

Email has become a necessary and integral piece of our modern lives.   It’s no wonder that companies of all types use this medium to reach customers every day.  This ranges from the company [...]

For every dollar spent on attorney marketing, you should be asking yourself, what is my return on investment (ROI)? ROI is extremely tricky, but new platforms and advancements allow you to track [...]

Recently, we received a query from a business journal asking us for the best marketing advice for business owners.  It made us all think that marketing, and especially attorney marketing [...]

Targeted ads, also known as behavioral marketing, are a controversial new trend in pay per click advertising.  As is usual with outbound marketing techniques, this technique is controversial with [...]

As attorneys, odds are you didn’t get into the business to “sell” people your services. But the reality is, in order to keep doing what it is you love about the law, you need to [...]