As law firms increasingly fight for consumer attention, many have begun to add SEO to their attorney marketing strategy. As you can imagine, this creates fierce competition for the same resources. But, we can’t all rank as top Los Angeles …
Read moreIs Your Law Firm Concerned with the Wrong SEO Strategy?
When it comes to Twitter, many high profile attorneys have declared that they’d be leaving the medium recently. None of the attorneys who have recently quit felt that Twitter benefited their attorney marketing. But when you look at their law …
It’s no secret that business is evolving leaps and bounds with technology. For years, the gold standard was to take an advertisement out in the yellow pages listing your business so people could find you. Unfortunately, these days are well …
Read moreGrow Your Business with Evolved Marketing and Advertising
At eLaw Attorney Marketing, we’re fans of content marketing. In fact, we see results all day long based on content marketing. However, in the Content Marketing Institute’s new study, of 1400 American business to business marketers, only 36% felt that …
ComScore has released its new list of Top 50 web properties, and this month there’s some shakeups. With the increasing popularity of visual media, Pinterest joins the group, and wtih the increase of children back in school, educational sites jumped …
Social media is still new to many businesses. And since it’s shiny new technology, people are still excited and patting themselves on the back when they accumulate large groups of fans or followers. But how much do these groups actually …
Read moreIncrease Social Media Engagement by Courting Your Super Fans
Merchant Circle released new data from a small study of almost 3400 small business owners. In this September 2012 study, Merchant Circle wanted to measure how many small businesses actively embraced social media as a marketing channel. In their results, …
Read more70% of Small Businesses Embrace Limited Social Media Channels
As attorneys, marketing doesn’t always come naturally. With a traditional brick and mortar business, many law firms and legal support services tend to adopt outbound marketing techniques without paying any attention to the inbound marketing techniques. Simply put, a lot …
Using Social Media to Market Your Law Firm Let’s face it, when it comes to marketing, many attorneys are far behind the digital curve. But according to the American Bar Association’s Legal Technology Resource Center, 56% of attorneys are using …
I’ve long believed LinkedIn to be somewhat behind on the social media revolution, usually a tepid step that professionals make when they’re not sure they want the kind of exposure that sites like Facebook, Twitter, Reddit, Yelp, Youtube, and others …